Melinda J. Smith
221 24th Ave. East, Seattle, WA. 98112 | 206.909.1973 | email@example.com
SUMMARY OF QUALIFICATIONS
Highly motivated, creative, and versatile Business and Information
Technology professional with ten years of experience and a broad background
in the eCommerce industry.
Recognized subject matter expertise in email
marketing operations, successfully managing highly-complex and sophisticated
infrastructure for the world's largest online travel company.
Accomplished cross-group collaborator
within several enterprise-level corporations including formation of virtual
teams, and implementation of projects across international groups.
Six years experience in a project
management role with demonstrated ability to work autonomously, manage a wide
variety of projects simultaneously and under deadline. Proficient in writing
documentation and instructional manuals including test specifications,
training materials and help files, functional and UI specifications.
Strong and functional understanding of
testing and all that it entails; fours years of proficiency in Black box
testing methodologies including ad hoc, functional, UI, usability, and
workflow testing; exposure to white box testing.
Deliverability Secrets Unwrapped,
MediaPost Email Insiders Summit, May 2008
Overcoming Email Marketing
Challenges, OMMA West, March 2007
Expedia Inc., September 2004 –
Lead Email Marketing
the operational side of Expedia's email program deployment, including internal
project and resource management, quality control, internal and external vendor
management. Lead role in shaping the requirements for future infrastructure,
data capture and handling enhancements.
Lead the team to effectively drive
technical innovation within the email channel by working collaboratively with
various cross functional teams to identify and implement new email marketing
Key accomplishments contributing towards $1.0
billion in gross revenue in 2008 include reductions
in infrastructure breakage rates by over 10%, increases in the
eligible marketing universe by 1%, launch of several new event-triggered
email programs resulting in incremental revenue.
Direct operational cost
savings of > $1.0 million over next two years through
implementation of new vendor relationships and process
Database Marketing Associate
Key member within a team environment to carry
out a full range of marketing functions for the Personalized Content &
Microsoft Corp. (Volt/Kelly), April 2002 – August
Xbox.com Associate Site Manager/Web Content
Primary business owner of the Xbox Live presence on Xbox.com,
facilitating communication between web content providers and those responsible
for overall web architecture, hardware, software, design and standards.
Beta Coordinator, Xbox Live
Project manager of an Information Architecture redesign initiative for
the Xbox Live channels that launched March 2004, and oversaw the content
migration process through to completion.
Subject matter expert for the installation, troubleshooting, and
authoring of content using an internal editing tool; provided fresh content
daily for all North American Xbox Live subscribers on the Xbox console and
resolved technology barriers for international-based content
Collaborated with marketing, public relations, Director of Programming,
and Xbox Live services team in the execution of Live-related events,
promotions, and tournaments.
Coordinated efforts for the launch of the Xbox Live online gaming
service and managed communication with beta testers; created technical
documentation and functional specs for the internal and consumer beta programs
for Xbox Live.
point-of-contact for team members for information management, gathering,
distribution, and reporting of statistical data, inventory and tracking of
Implemented the VIP account creation process for our Marketing and
Public Relation teams; creating and tracking over 300 pre-launch Xbox Live
accounts for industry-related celebrities, journalists, and
Adobe Inc. (Manpower/Pace), August 2000 – February
Software QA Engineer
- Ownership of several functional areas for In
Design 2.0 and involved in the full product cycle from pre-alpha to ship,
concurrent with the In Design 2.0 Japanese project; involved in the In Design
1.0 Japanese project from beta to ship.
- Subject matter expert for long documents
feature and contributed to design phase decision-making and test phase
- Developed and implemented test specification
that determined methodology, as well as test scripts for certification and
Microsoft Corp. (Volt), August 1999 – August 2000
Software Test Engineer
Primary owner of several functional
areas within the Encarta Encyclopedia team, from beta-to-ship, and with the
MSN Search team, for multiple web release cycles.
Primary functional tester for the French,
International English, and African-specific areas for the 2001 release of the
Encarta Encyclopedia software, both web and CD-Rom versions.
Developed test plan for the auto-search
functionality within MSN Search including methodology for verifying search
data results in 54 different language
Windows XP/ 2000/ NT4.x/ Server 2003/ ME/ 98/ 95/
Macintosh OS10/ 9.2/ 9.0/ 8.6/ 8.1; DOS 3.x and
Microsoft-- Excel, Front Page, One Note, Outlook,
Power Point, Publisher, Visio,
Localization and globalization testing within
French, German, Japanese, and World English software
Internet Explorer, Firefox, Mozilla, Netscape,
Adobe-- Acrobat, In Design, PageMaker,
Exposure to FORTRAN, Basic, Pascal and C++
Visual Source Safe, Source Depot, Visual Studio
QA Software-- Product Studio, Vantive, MS RAID,
Familiar with HTML, XML,
Exposure to Omniture, Business Objects 6.5/XI,
Clickstream, Revenue Science
Microsoft Content Management Server,
Completed a course in
Epiphany, DREAM, Unica, Sugar
Familiar with MS SQL Server, MS Access,
University of Phoenix (expected graduation in
2010) | Bachelor of Science in Business, major in
University (2006 -
North Seattle Community College
University of Washington (fall
College, Longview, WA (1992 – 1994)
Relevant Courses include: Organizational Behavior,
Economics, Business Law, Anthropology, Statistics, Business
Communications, Accounting, Managing Information Systems, Computer
Programming using C, C++, FORTRAN and Pascal.